Coleshill-based design and digital agency PLOTT Creative were recently hand-picked by the automotive supply giant Sertec, to undertake a challenging design brief.

Sertec is a leading manufacturer of components to the global automotive sector specialising in precision engineering and is based in the Midlands.

Despite being one of the area’s largest employers, Sertec faced the on-going challenge of struggling to recruit local talent for their prestigious apprenticeship scheme.

The management team realised to attract the right candidates they had to up their appeal. Their website was tired, outdated and didn’t reflect their expertise or commitment to new technology.

PLOTT’s in-depth local knowledge meant they understood Sertec’s challenges. They developed fresh new branding with a vibrant look and feel, reflecting Sertec’s modern values and vision.

The responsive design was incorporated into a sleek, new website and combined with a job board to attract talent and drive recruitment.

“Working with a design agency on our doorstep in Coleshill paid dividends. PLOTT knew how to communicate on a local level and the face-to-face meetings proved invaluable as they got under our skin and understood the brief perfectly.”
DAVE STEGGLES, Sertec Group Managing Director

The resulting stylish website not only boosted their recruitment but also sales. Dave continued “We needed a highly engaging and professional site; reflecting who we are and what we do. PLOTT made the process easy. We think the quality of the site speaks for itself.”

For more information, or to find out how PLOTT can work with your business, drop Anna an email on anna@plottcreative.co.uk