One-LUX have always been innovators in the LED lighting sector by constantly adapting and developing products for their global client base. For their launch in 2009, they needed something bold and eye-catching to make the industry stand up and take notice. Ten years on they needed to do the same.
As One-LUX approached their 10th Anniversary, they wanted a brand refresh to truly reflect their position as market leaders and support their development into new markets. We have worked with One-LUX from their inception, so we loved the challenge of taking one of our favourite clients and revisiting the iconic brand styling we had created.
We’ve always prided ourselves on being different – and the PLOTT have added the creativity and thinking we needed to help our brand grow up in line with our business aspirations. We recently celebrated our 10th year of trading with a complete brand refresh and new website which is helping our corporate image to remain one step ahead of our competitors. Always reliable and constantly innovating, Team PLOTT deliver excellent levels of service and will always work with you to achieve the best possible results.
We worked with the team and explored their purpose, values and growth ambitions to ensure we crafted creative that would help them remain sector leaders for another 10 years! We further developed their illustrative style and refreshed their typography, photography and iconography.
The result is a confident, bold identity and suite of slick marketing collateral, including a new website which is certainly one of our favourites. One-LUX have become a hugely successful business and there are even a few copy-cat attempts knocking around, confirming imitation is the highest form of flattery.